Wilma Schulz
Wilma Schulz
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float

Nachhaltiges
Packaging Design

Let us take you on a colorful journey surrounded by delightful scents we selected for your bathing experience. To make it extra special, we have created float. A sustainable and playful alternative to ordinary bath salt.

WINNER

PRO CARTON YOUNG DESIGNERS AWARD 2022

Wilma Schulz

float ist eine nachhaltige und spielerische Alternative zu herkömmlichen Verpackungen für Badesalz. Das Öffnen über zwei perforierte Laschen überrascht mit einem sich entfaltenden Schiffchen. Auspacken & Baden werden zu einem einzigartigem Erlebnis.

Entstanden in Zusammenarbeit mit Jana Becker.

Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz
Wilma Schulz

Aus dem Prozess.

"This beautiful packaging of bath salts surprised the jury with its simplicity in execution, yet offering an incredible consumer experience. The way the shape was thought through to fit into the concept of creating a boat inside the bathtub is remarkable. All achieved with a small single piece of cartonboard. The designers did an amazing job in thoroughly thinking end-to-end, from designing mere, beautiful packaging to creating a ritual of bathing. We are very happy to see this concept be one of the winners."

Jury Comment PCYDA